A powersports dealer became easier for AI answers to find and cite.
DIRECT ANSWER
CoreLogic 360 helped Edge Performance Sports grow monthly mentions in AI answers from 32 to 1,400+, increase website traffic 59% year over year, and double its AI visibility score to 51/100.
Scope: SEO and AEO visibility work. Hub, Radar, and revenue-attribution outcomes sit outside this case study.
| Measure | Starting point | Measured result | Change |
|---|---|---|---|
| Monthly mentions in AI answers | 32 | 1,400+ | More query coverage and citations |
| Website traffic | Prior-year baseline | +59% | Year-over-year growth |
| AI visibility score | About 25/100 | 51/100 | 2× increase |
Turn dealership expertise into pages answer engines can use.
Edge Performance Sports needed stronger visibility across search and AI-generated answers. The work focused on entity clarity, useful dealer content, page structure, and answers built around the questions powersports shoppers ask.
CoreLogic 360 tracked AI mentions and visibility as their own measures. Traffic supplied a separate view of discovery. That separation keeps the case study tied to the outcomes the work produced.
“We stopped chasing clicks and started chasing customers.”
WHAT THE WORK MEASURED